The Royal Heffernans


Quite possibly the best family ever

Thursday, March 31, 2011

Behold, KEGASUS!!!


I can't even believe this is real, but it is! This may be the best mascot in the history of sports. In an age where sporting events HAVE to have a mascot (see every World Cup and Olympics for the past 50 years), the Preakness has caught mascot fever.

The Preakness is kind of the red-headed stepchild of horse racing. The Kentucky Derby is classic, and just rules unchallenged in horse racing. The Belmont is in New York, and usually has a lot of drama with a horse trying to clinch that elusive Triple Crown. However, the Preakness is sandwiched in between with much concern. Apparently, the host track, Pimlico, is even at risk of losing the 2nd leg of the Triple Crown.

So what is Pimlico to do? Rebrand itself as the hot, happening horse race. They have decided to skew to a younger demographic. As a result, Infield Fest will be the centerpiece of their promotion. We all know what goes on in the infields of horse racing events. Drinking, drinking, drinking, nudity, and more drinking. So who better to represent a horse race that wants a bunch of drunk fans?

Yeah, a half-man, half-horse centaur that wants to party!!! This is an actual poster, and that is the actual name. Kegasus.

PLEASE CLICK THIS OFFICIAL LINK TO INFIELD FEST to hear Kegasus speak!

Sign me up!

2 comments:

Kevin said...

I love that someone in horse-racing can take themselves a little less seriously and accept (nay, embrace!) the fact that 25,000 college-age kids are going to be stone-drunk in their infield.

Did anyone else read Kegasus' story? It was Pulitzer-worthy.

ian said...

Pimlico is pretty close to us in Baltimore. I know some people that have done the Preakness and said it. is. awesome!

And now with Kegasus?! Colin and I may need to make a trip this spring...